CLIENT: Generic Publications – Harvey Norman Australia

JOB NAME: Summer Small Appliances Catalogue

DATE: October 2013

DESCRIPTION: 8-page catalogue I team-lead for Harvey Norman Australia in my current role at Generic Publications. I designed the creative for the catalogue, working off a brief from the client and the suggestion of a ‘summer’ theme or colour scheme.  My creative was then used by the designer to lay up the catalogue and I oversaw the process through to pre-press and production. The same creative was then applied across other print and web media and point-of-sale for the campaign.

 

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